RSPCA WIN GOLD AT DMA AWARDS
The RSPCA won gold for Best Business Performance at last night’s DMA Awards in London. The award was for The Biggest Animal Rescue campaign, produced by Whitewater in conjunction with MC&C.
The campaign has helped RSPCA create a high volume, cost-effective source for new donors. It recruited tens of thousands of new donors and in doing so doubled previous response campaigns.
These phenomenal results were the key reason why it won this tough, results oriented category.
